It doesn’t matter how long you have been in business, we all know there will be ups and downs. It can be tough sometimes getting that new client. But, after you make a connection, what are your next steps? How do you seal the deal? (I’m not asking for any trade secrets.) Follow up is key. I recently attended an event where a business owner said she followed up eight times with a company before she got the gig. (Wow!)
As a new business owner, I seem to be busier than ever. I am applying for jobs, competing for bids and making contacts. So far, so good. I have two clients and possibly a couple of more. But, the work is far from over.
I enjoy meeting people and making connections. Networking is a key to success for any business. You can’t be afraid to share details about what you do. I was in a store recently and a woman and I started talking about our companies. This led to something positive that may be in the works.
I am putting in my two cents to help other small business owners. Don’t be afraid to talk about your services; ask for assistance – there are so many things you probably don’t know; know and live your brand; and follow up with all of the contacts you make – thank you and I appreciate you go a long way!